Head of Digital

South City, Dublin, Ireland

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My client specialises in nurturing brand relationships with consumers through all digital channels by combining best-in-class strategy, creative, and technology. 

 

Their services include digital strategy, award winning creative, website and microsite development, eCRM programs, social media strategy and implementation, mobile marketing strategy and mobile app development, plus search strategies.

 

The Position:

 

We are seeking an experienced Head of Digital/Senior Strategist to create innovative and highly effective digital marketing strategies for our client base. Excellent client management, strategic thinking and executive communication skills are required. Plus deep technology knowledge of website development, hosting and 3r party supplier management.  

 

 

Responsibilities:

 

 

 

  • Perform detailed evaluation of client business environment including customer needs, capabilities/assets, and competitive realities to identify unique market opportunities and threats
  • Lead the design of insight driven digital strategies from opportunity identification through to experience definition. Structure and present recommendations to senior client leadership for approval
  • Lead Creative, Technology, and Account Management to ensure successful project/work programs are appropriately positioned for long-term success
  • Contribute to or lead new business development, recruiting, team skill development, and digital "evangelization" initiatives
  • Lead key digital accounts, utilizing comprehensive technical project management skills to deliver end-to-end website development, maintenance, support and hosting services.

 

 

Qualifications:

  • 10+ years experience in strategy consulting and/or marketing strategy across multiple industries (e.g., automotive, retailing and consumer goods, financial services,)
  • Technical background/experience in managing large consumer facing websites, including all development, maintenance and hosting services.
  • Strong passion for and knowledge of technology, emerging media and the Internet; specific interactive strategy experience required
  • Exceptional team player with the confidence and integrity to earn client and internal team confidence quickly
  • Excellent presentation and deck writing skills
  • Ability to thrive in a fluid and entrepreneurial environment